Business Instinct
Do you have the knack for business? If you do, Norm Brodsky’s and Bo Burlingham’s book will
tell you how to keep it. If you don’t-like some start-up entrepeneurs who are fuled more by ambition than pragmatism-
The Knack will help you find it, and most importantly apply
its principles to your business.
Covering topics like the importance of mentorship, business planning, and avoicing “critical mass” (Brodsky’s term for the tendency to think you’ve made it), The Knack is an enjoyable read. What makes
The Knack different is the self-effacing way Brodsky and Burlingham discuss their own failures and the failures of other business people. Pulling no punches, they tell you who succeeded (and why) and who was a dismal failure.Book Review of Norm Brodsky’s and Bo Burlingham’s
The Knack. Click
here to read article.
This entry was posted
on Saturday, July 25th, 2009 at 2:26 am and is filed under Archives Jul-Sep 2009.
You can follow any responses to this entry through the RSS 2.0 feed.
You can leave a response, or trackback from your own site.
Leave a Reply
Do you have the knack for business? If you do, Norm Brodsky’s and Bo Burlingham’s book will
tell you how to keep it. If you don’t-like some start-up entrepeneurs who are fuled more by ambition than pragmatism-The Knack will help you find it, and most importantly apply
its principles to your business.
Covering topics like the importance of mentorship, business planning, and avoicing “critical mass” (Brodsky’s term for the tendency to think you’ve made it), The Knack is an enjoyable read. What makes The Knack different is the self-effacing way Brodsky and Burlingham discuss their own failures and the failures of other business people. Pulling no punches, they tell you who succeeded (and why) and who was a dismal failure.Book Review of Norm Brodsky’s and Bo Burlingham’s The Knack. Click here to read article.
